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Start in Commercials

Start in Commercials
will prepare you to

Start Auditioning for & Working in Commercials

Curious about commercials?

Maybe someone said "you should be in commercials" but you're not sure how to do it.

Or you've worked in theatre and you're ready to make the leap to acting on-camera.

Or maybe you've never acted but think commercials could be a great side hustle to help with family vacations or day-to-day expenses.

If any of that rings true, this course is designed with you in mind.

 

And here's some awesome news...

You don't need an agent!

You can find and book these jobs on your own.

The process is simple when you learn how the pros do it!

Take the mystery out of auditioning as we walk with you... step-by-step... showing you how to get started auditioning for and booking commercials.

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No Other Course Includes This Much...
Especially at this price!

 

Save time and money with this comprehensive course that includes everything you need to know in order to start auditioning for commercials.

At the end of this course, you'll know:

  • How to choose a great headshot - that shows casting directors exactly who you are
  • How to set up your casting profile - that is your gateway to incredible job opportunities
  • How to submit for auditions - without making rookie mistakes
  • What to expect at your auditions - that fuels your confidence
  • ... and so much more!

What's Unique About Start in Commercials

You receive the "Blue Sheet" which is a one-page reference guide of what to do and expect from each stage of your commercial audition - before, during and after.

We take out the mystery of where to find and how to submit for auditions.

We show you how to get the casting director's attention by:

  • using the perfect photograph (aka headshot)
  • highlighting your special skills -- and, guess what,  you have more than you realize!
  • and including submission notes that ensure you look like a pro


By the end of this course, you will be ready to submit for auditions.

Everything you need to succeed is within you. And your teacher Kimberly Jürgen shares her decades of experience to ensure you are confident every step of the way.

A Note About CBAA's Founder, Carolyne Barry

Carolyne was in over 400 commercial and was a commercial casting director for decades. From her vast experience, she created a technique that has helped hundreds of actors book jobs for the past 40 years. She passed away in 2015 but her legacy of helping actors achieve their goals continues today through the Academy.
Carolyne Barry
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Kimberly Jürgen, Your Teacher

Kimberly worked with Carolyne for 5 years before her passing and was deeply honored when Carolyne asked her to continue the school. Since 2015, she has applied what she learned from Carolyne in addition to her decades working as an actor, director & screenwriter, plus her years working in casting and advertising. This varied background gives her a unique understanding of the evolving commercial industry. And she happily passes on her knowledge to every student she works with.

From our students...

Ava Testimonial
Jane Testimonial

What to expect as you Start in Commercials

Today, commercial auditions are either self-taped, virtual or in-person. In our live virtual sessions, you will learn what is expected of you in all 3 environments.

This eliminates the need to figure it out on your own. You'll know exactly what to do in each scenario.

In this course, you work at your own pace watching training videos and putting the training into action.

This allows you to be flexible while, at the same time, using cutting-edge strategies to ensure you are always ready to go.

Choose the VIP Upgrade and receive a 1-hour coaching session with Kimberly. She'll review the training with you and answer all your questions. Plus she'll provide feedback on your casting profile and headshots so that you'll stand out with casting directors. She'll also give you feedback on your slate and profiles! 

This invaluable feedback gives you the confidence to submit for and show up strong at your auditions.

Module #1

The 411 About Commercials

  • The benefits of working in commercials
  • Principal Roles vs Background Roles (and the secret benefits of background roles)
  • Overview of the process from submission to cashing the check
  • Union vs Non-union principal roles
  • Self-submissions vs Agent submissions and deciding which is the best option for you
  • Finding auditions inside and outside major cities
Module #2

Audition Submissions

  • Create your casting profile
  • Select your ideal commercial headshot
  • The advantage that optional skills reels and demo reels can offer
  • What's important in the audition notice (i.e. the Breakdown)
  • When (& when not) to self-submit for an audition
  • What commercial audition copy (the "script") looks like
  • Commercial slating in your audition
  • Commercial profiles as part of your audition slate
Module #3

The Audition Experience

  • The "Blue Sheet" reference blueprint for your audition experience
  • What to expect at in-person auditions
  • What to expect at virtual auditions
  • How to create self-taped auditions
  • Create your self-tape "studio"
  • Framing the self-taped slate and audition copy

Start in Commercials

Here's the breakdown:

  • 19 training videos
  • Watch on-demand
  • ​Unlimited replays

BONUS:

  • ​Carolyne's book, Hit the Ground Running [Value: $15] - an actor's guide to starting their career
  •  

CHOOSE THE VIP UPGRADE [VALUE: $125]:

  • Upgrade your training and add a 1-hour coaching session with Kimberly to answer all your questions and ensure you & your audition assets are ready to make a stellar impression on casting!

Start in Commercials
 
$49


or choose the VIP Upgrade for only $97